HERRELL'S - WHO ARE WE?

Some of you know us as the only Ice Cream and Frozen Yogurt with which STEVE Herrell is associated. STEVE Herrell is the ice cream guru who started out under his first name in Somerville in 1973 and revolutionized ice cream by making high quality homemade ice cream and inventing Smoosh-ins (called Mix-ins back then). He sold that business in 1977 and has had no relationship with it since he started Herrell's. If you're lucky, you may see him in person during his visits to our stores.

Ancient history aside, since our 1980 start, Herrell's has been praised by the ice cream world. We have won the Best of BOSTON award for 1983, 1985, 1988,1990,1991,1993,1994 and1996. Channel 4 has selected our Malted Vanilla as the best ice cream in Boston. People Magazine selected our Creme de Cocoa as one of the top ten ice creams in the country. We have been featured in newspaper and magazine articles across the country (Boston Globe, Boston Herald, Boston Phoenix, Washington Post, New Yorker, Seventeen, New York Times, Time, Yankee, etc.). Recently, our Vanilla came in 1st place in a national taste test.; We were called "a mecca for ice-cream lovers" by Newsweek in a 1989 article about Steve. The Boston Globe praised us for the Best Frozen Yogurt Flavor in a 1991 CALENDAR Best Bet, and for Pumpkin Ice Cream on 11/93.

We use only the finest ingredients available to make the best Ice Cream and Frozen Yogurt (both hard and soft) we can. Our ice cream has very little air content (unlike most store brands which can be half air) and is thus very rich. It is made in Boston in very small batches using the original recipes from 1973 (no longer used by anyone else) along with some unique new ones developed by Steve Herrell. All of our flavorings are pure and natural. In Banana, for example, we use real bananas. We never use food coloring. Our hot fudge and whipped cream are also made from "scratch". In addition to Ice Cream, we offer Homemade Frozen Yogurt (12 Flavors at a time), Sorbet and NO-MOO non dairy dessert. Whether you're a chocoholic (Chocolate Pudding, hot fudge and chocolate whipped cream), a coffeeholic (Espresso) or just an ice cream or frozen yogurt lover, there's something for you at Herrell's.

Our parlors are only in Massachusetts - four are in the Boston area and one is in Northampton. We do not sell to supermarkets although you may see our handmade Bon Bons, handpacked quarts and pints, and hot fudge in area specialty stores. Some fine restaurants and caterers also serve our products. The Allston store is now open from 7 a.m. serving coffee and breakfast with a full service espresso bar.

For more information about our personalized Ice Cream Cakes, handmade Bon Bons, Amanda's Bananas, Catered Make-Your-Own-Sundae parties, or Travel packaging please ask for Marc 617-782-9599 Herrell's 155 Brighton Ave. Allston, MA 02134

Once there was a little girl named AMANDA. She had beautiful curly auburn hair and the cutest freckles imaginable. As she grew up, there were two things that were obvious about AMANDA to even the most casual observer. Number one was that she loved animals. She loved animals so much that she became a vegetarian when she was only 12. Secondly, was that she hated Bananas. She couldn't stay in the same room as a peeled banana. The smell, the taste, and eventually even the image of a banana was impossible for her to deal with.

What were her parents to do? They both loved bananas and were tired of hiding them in the oven. They had to wait for AMANDA to go to school before they could sneak out and slice a banana for their morning cereal or flapjacks. Could they ever openly enjoy bananas in AMANDA's presence?

Her father came up with a plan. He owned a well-known homemade ice cream and frozen yogurt parlor in Allston called HERRELL'S. He had developed other frozen desserts for restaurants (Handmade Ice Cream Bon Bons for Legal Seafoods for example) and decided to make a frozen dessert named for his daughter. After lots of experimentation, his creation was revealed. He had a package designed featuring a cartoon image of AMANDA. Inside the package was the most scrumptious (if you like bananas) fruit treat you could imagine: a real banana, ripened to perfection, hand dipped in the finest milk chocolate and rolled in fresh roasted peanuts. Yum!!!

Well, today AMANDA'S BANANAS are available in lots of places, including the West Newton and Coolidge Corner Theaters, and Legal Seafoods marketplaces to name a few. Of course, the Herrell's Renaissance Café in Allston sells them, too. They have real appeal. (bad pun.) Sometimes, instead of on a stick, they are made in bite-sized pieces, like a bon bon.

So, what about AMANDA? Does she now love bananas as much as she loves animals? Unfortunately not. But, her parents no longer have to hide their bananas, and she loves to tell everyone that she's the real AMANDA on the package.

What are they?
Bon bons are bite-sized scoops of Herrell's wonderful award winning ice cream (Best of BOSTON 1983,1985,1988,1990,1991, 1993, 1994 and 1996) drenched in pure chocolate - no similar product truly compares at any price.

Are they really hand-made?
Would we lie to you?- each Bon Bon is hand scooped and hand dipped in the finest milk, dark or white chocolate available.

What flavors do you have?
Our boxes of ten have two each of the following flavors - Chocolate Pudding, Espresso, Malted Vanilla, Vanilla, and Strawberry. Our boxes of 4 come in five different combinations so you can enjoy your favorite flavor.

How do I know which is which?
The flavor of ice cream inside each Bon Bon is printed on each individual wrapper.

How else can I buy them?
Some locations sell individual Bon Bons. We also have less fancy boxes of 25 for parties which may be purchased at our Allston store (617. 782.9599). Special orders of your favorite flavor/coating combination or larger sizes may be accommodated on larger orders. We would be happy to work with your caterer for any function needs. Make-your-own-sundae parties are also one of our specialties.

Where can I buy them? (a Partial Listing)
in Newton at Legal's Fish Market
in Lexington at Berman's Wines and Spirits
in Allston at Herrell's
in Downtown Boston at Herrell's on Newbury Street and in the Longwood Galleria

Herrell's can brighten up your function with a fully equipped sundae bar featuring our Best of BOSTON Ice Cream and/or Frozen Yogurt. Sit back and relax, as Herrell's staff handles the dessert. Guests can help themselves to a multitude of toppings, including Herrell's famous Homemade Hot Fudge and Real Whipped Cream. You can choose up to three flavors which will be scooped by Herrell's from a unique ice cream freezer cart complete with colorful umbrella. Parties from 30 to 2500 have been successfully accommodated during eight years of sundae bar experience. Popular variations include a delivered-only party (no labor provided) and scooping ice cream cones or dishes only, as for a company picnic.

In addition to Bar Mitzvahs, Weddings, Birthdays, Graduation Parties and Reunions - Herrell's has served many corporate clients: Lotus, New England Telephone, Harvard Community Health Plan, IBM, Xerox, Anhauser Busch, Bank of Boston, Sheraton World Headquarters, British Airways, and more. As alcohol disappears from company parties, ice cream is taking its place. Herrell's would be happy to work with you or your caterer on planning your next function. Tenant appreciation parties are our specialty.

Herrell's also makes Homemade Frozen Yogurt, NO-MOO� Non-Dairy, and All-Natural Sorbets. Herrell's Handmade Ice Cream Bon Bons are featured on the menu of all Legal Seafood restaurants. Herrell's can customize Ice Cream Bon Bons or Truffles using your choice of flavor and chocolate coating. In addition, Herrell's hand makes Ice Cream Cakes and Ice Cream or Yogurt Pies. Herrell's can even make an Ice Cream Wedding Cake. Delivery is available for any item. Most of our products can also be shipped anywhere in the U.S.

When STEVE HERRELL set out to develop a homemade hot fudge, he put the same effort into the taste and texture as he put into his famous award winning ice cream (Best of BOSTON 8 times - including 1996). This recipe has been freshly prepared in small batches and served at Herrell's since the beginning (1980).

Now Herrell's Homemade Hot Fudge has a life of its own. We think you will agree that there is just the right amount of bitter-sweet chocolatiness that is the ultimate compliment to any ice cream (even if it isn't Herrell's - perish the thought !!)

Of course you can obtain this ambrosia at any Herrell's by the ladle or more. But, now it is available at your local gourmet store in a unique "overflowing" 10 ounce jar. The lid coating even smells like chocolate!!! Prepared in small batches using the original recipe, and bottled while still hot, no preservatives are used to change the taste in any way. It's always on a sundae for Herrell's Homemade Hot Fudge.

Some of the gourmet purveyors that carry this elixir: